7 Tips for Making a Successful Phone Call

Portrait of a woman talking on a landline phone

When I got into network marketing a few years ago, we used to get weekly training on sales and marketing. One of the exercises we often did was to make cold phone calls. For many new entrepreneurs, making a phone call is so hard. Where do you start from? Who do you call? What do you tell them? What if …

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How to Identify and Create Many Revenue Streams

Multiple Revenue Streams

  The idea of creating many revenue streams used to overwhelm me. Just the idea! I mean, I was already struggling to get one business off the ground and someone talks of setting up multiple businesses? Imagine! I’ve since realised that the concept isn’t that complicated. It’s just about looking at ways of making money from various aspects of your …

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How to Make Your Products or Services Available to Customers


When the Sacco of which Mary was a member purchased plots for its adherents, Mary approached individually the ones who had no immediate plans of building or selling; and convinced them to lease their plots to her. Some of her friends had ventured successfully into agribusiness and she wanted to try her luck too. After struggling to sell her products …

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3 Areas of Your Business You Need to Evaluate

How time flies! Half of 2017 is already gone. This is a good time to take a break and evaluate your progress in business. Are you on track based on the goals you set early this year? If so, congratulations! Forge ahead. Otherwise are you feeling as if you are going round in circles without achieving much? Don’t throw in …

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Pricing Hurdles and How to Jump Them

Early this year when I asked entrepreneurs which hurdle they badly need to overcome this year to move their business forward, pricing came top of the list. I can relate to this challenge. When I launched Mkazi Bizz Events magazine last year in February, I had no idea how I would draw the rate card! I wanted to calculate the …

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Select a Painful Consequence to Achieve Your Goal

Tired woman after gym session.

Which goal did you set in January that you are still struggling to achieve? I don’t know why you are falling off track, but here’s how you can improve things. I recently heard of a woman who tried and failed to lose weight for 13 years. Then she was advised to write a cheque to an organisation she loathed and …

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Are You a Shy Entrepreneur?

They have fire in the belly and the courage to go after their dreams and fight hard to achieve them. Yet a good number of the entrepreneurs I come across, the ones whose businesses are in the initial stages, are a shy lot! They believe that they can start and grow their ventures successfully without ever taking the front seat …

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Women Taking Over Kenyan Blogosphere

Yvonne Lyra Aoko Were lyraoko.com

Women are taking over the Kenyan blogosphere. During the recently concluded BAKE 2016 Awards, they won all the top five positions in the Best New Blog category. Women were nominated in 14 out of 19 categories. They won top prize in nine of them – Best Food Blog, Best Fashion/Beauty/Hair/Style Blog, Best Political Blog, Best New Blog, Best Topical Blog, …

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What to Do When Your DM Reports You to Labour

The Maid

Recently I got a call from Bertha* who had recently released her DM (domestic manager) Faith*. In actual facts Faith had resigned since she left employment without notice, and when Bertha called her Faith pretended that her mother was sick. Now Faith had reported Bertha to KUDHEIHA, accusing her of underpaying her and overworking her for 3 years. True to …

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Plan for Your Happy Retirement Today

The Muorias at their home.

A few months ago I attended a Staff Day organized by a corporate to expose their staff to the opportunities at their disposal so that they can prepare for retirement. Invited were a number of companies in the real estate, banking and insurance industries mostly; with one vendor after another taking the stage to extol the values and virtues of …

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